Social Media Marketing Course in Mumbai

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The whole world is now on social media platforms like Facebook, Instagram, Twitter, and LinkedIn and so is the target audience of various businesses. It has opened a great opportunity to boost brand awareness, product awareness, customer engagement, and conversion.

All the major social media platforms allow paid mediums to boost the content and reach maximum people. Another highlight of social media platforms is the analysis opportunity and a large amount of customer data which allows for better targeting.

Social Media Marketing course in Mumbai is very popular among the student aspirants who want to make it big in the digital marketing field. A certain level of creativity and current marketing trends will make you a pro in social media marketing.

With Basecamp Digital, you will learn about audience targeting, social media content, choosing the right platform, social media integration, Ads, Campaigns, Social media optimization techniques, Analytics and much more.

Social Media Marketing Course Content

Facebook Marketing
  • Introduction of Facebook
  • How to Set up a company Page
  • Lookalike Audience
  • Custom Audience
  • Facebook Ads Metric (CPC, CPM, and more)
  • Facebook Pixel
  • Facebook Analytics
  • How to increase the Fan and Followers?
Instagram Marketing
  • Introduction to Instagram
  • Making profile (Personal as well as Business)
  • How to Increase the followers?
  • Instagram Analytics
  • The Hashtags
YouTube Marketing
  • Introduction
  • YouTube Channel
  • YouTube Creator studio
  • YouTube Analytics
  • YouTube Monetization
  • Promoting YouTube Video
Marketing on LinkedIn
  • Introduction
  • How to set up company profile
  • LinkedIn Connections
  • LinkedIn Analytics
  • LinkedIn Ads
Twitter Marketing
  • Introduction
  • Company Page Set up
  • How to increase the followers?
  • Twitter Ads


Without a doubt, social media marketers are in great demand. A presence in the online space is a must and therefore a huge number of vacancies are up for grabs in prestigious companies as well in the start-ups.

Complete social media marketing training at Basecamp Digital and become a pro in the field.

Our social media marketing training program is designed for entrepreneurs who want to grow their businesses through social media. Students who want to make a career in social media marketing. A housewife who has business and wants to promote to get better exposure from their audience. New Blogger or Youtuber can also enroll for this course to get a good amount of traffic to their blogs and channels.


Promotion of products and services through social media platforms like Facebook, LinkedIn, Instagram, Twitter, and Pinterest is called Social Media Marketing.

Social Media Marketing strategies differ from industry to industry and business to business.

  • Better engagements on Social Media helps “Brand Building”
  • Helps in increasing website traffic
  • Helps you promote your products and services easily
  • Helps in generating an idea to communicate with your audience
  • Helps in improving Search Engine Ranking
  • Social Media Marketing is cost-effective

Social Media Marketing course duration is 7-8 hours. Join the Social Media Marketing course in Mumbai with BaseCamp Digital.

According to HubSpot, 94% of the Marketers claimed that Social Media could be a maker or a breaker. This indicates that Social Media Marketing is one of the best careers out there.

A Social Media strategy is a plan on how to achieve social media goals. It guides you in taking necessary actions and plan things so that you achieve the desired goals.

Steps in the social media strategy may include:
  1. Analyze your competition
  2. Identify and target the relevant audience
  3. Create engaging content
  4. Analyze user behavior
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